For the first time, Content4Demand has surveyed the B2B industry to uncover top content marketing investments, challenges and imperatives.
Among the key findings is the fact that marketers are facing a variety of challenges while trying to meet their content marketing objectives, including: insufficient staff (57%), insufficient budget to invest in new tools and tactics (40%) and insufficient content to meet internal and external demands (38%).
Want to take a closer look at the goals, priorities and tactics of your B2B marketing peers? Fill out the form to the right to get your survey report!
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