Many B2B organizations feel overwhelmed at the thought of churning out a never-ending stream of engaging content for every stage of the buying cycle. C4D solves this problem for its clients with consistent and highly scalable editorial processes.
Whether we’re helping you develop a single content asset or dozens, our finely tuned processes ensure each asset maintains the highest branding, buyer focus and quality standards.
We do this by assembling a team of experts who provide value at every step:
- Editorial team. We assign an editorial specialist who works with your subject matter experts and our writers to create the right type of content using proven, established workflows.
- Project managers. Your project manager coordinates the entire content process, ensuring smooth communication and consistent results.
- Client services managers. A dedicated client manager keeps you in the loop at every stage of the process, allowing full visibility into each project, as well as opportunities to provide feedback and guidance.
- Writers. For each project, we choose an experienced writer from our pool of approximately 60 contributors, all of whom have expertise in a wide range of industries, verticals and content formats.
- Design team. Our highly skilled designers apply your guidelines to create top-notch assets that reflect your brand and business needs.