About Us

  • Content4Demand (C4D) is a business-to-business content strategy and content creation agency. Our team of content marketing experts specializes in two main areas:

    1. creating turnkey content to reach B2B buyers at all stages of the buyer’s journey
    2. developing foundational marketing strategies including persona creation, content messaging refinement and campaign development

    Our ultimate goal is to construct buyer-focused content and marketing strategies that drive leads and stimulates demand for your business. 

Since its inception, Content4Demand has provided B2B organizations with the strategies, frameworks and services to develop buyer-focused content and campaigns. And as sister brand of Demand Gen Report, an online publication that covers B2B sales and marketing best practices, Content4Demand is constantly in tune with the latest tools and tactics.

We work with more than 100 different clients ranging from Fortune 500 brands to venture-backed start-ups, and have expertise in a variety of industry sectors, including financial services, professional services, retail, energy, high tech and software.

  • Content4Demand Leadership

  • andrew-gaffney-circle

    Andrew Gaffney
    President

  • Dana Harder
    Vice President of Strategy

  • Tonya Vinas
    Director of Content Strategy

  • Maggie Iskander
    Director of Client Services

  • John Genzo
    Creative Director

Meet The Whole Team